4.3

Rated 4.3 out of 5 stars

144 Customer Reviews

96 reviews rated this 5 out of 5 stars.

23 reviews rated this 4 out of 5 stars.

11 reviews rated this 3 out of 5 stars.

2 reviews rated this 2 out of 5 stars.

12 reviews rated this 1 out of 5 stars.

Frequently Mentioned

  • red
  • coloring
  • color
  • food
  • velvet
  • great
  • more
  • price
  • cake
  • cakes

Customer Photos & Videos


Rated 1 out of 5 stars
Rated 1 out of 5 stars
Review by

Mark M. from Korn King Gourmet Popcorn

Posted on 10/07/2022

Verified Purchase

Quantity:
Each
Color:
Red

We ordered 6 gallon of this last year and it all turned out orange!! call and told them and thought it surely should be right by now and its still orange!!! Wont order again!!

1 out of 1 found this review helpful

Thank you for your review, Mark! We are sorry this product has not worked well for you. A Customer Solutions Representative will contact you soon!

Rated 4 out of 5 stars
Rated 4 out of 5 stars
Review by

Derek D.

Posted on 12/14/2018

Verified Purchase

Quantity:
Each
Color:
Green

We use food coloring as a marker and this is much cheaper than buying in the little bottles. Great price per oz and my only complaint would be protect it better in shipping as our lid was loose and green coloring was everywhere in the shipping truck.

1 out of 1 found this review helpful

Rated 3 out of 5 stars
Rated 3 out of 5 stars
Review by

Nicole B. from Hardcore Sweet

Posted on 03/16/2017

Verified Purchase

Quantity:
Each
Color:
Red

This was pretty good- not great for Red Velvet. Used a few times and had to switch back to AmeriColor Gel. This came out dull for the cupcakes shown. However I just don't like to put too much food coloring in our desserts- but you might be able to get the same vibrant effect if you added a few more tablespoons then suggested!

1 out of 1 found this review helpful

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Tesha R.

Posted on 06/24/2024

Verified Purchase

Quantity:
Each
Color:
Red

Perfect for my red velvet and flavorless.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Dan G.

Posted on 03/18/2024

Verified Purchase

Quantity:
Each
Color:
Yellow

I use it to color industrial detergent and it works fine.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Andrew F.

Posted on 03/09/2024

Verified Purchase

Quantity:
Each
Color:
Red

We make a lot of red velvet cupcakes and this red food dye has always worked out perfectly for us. You get a lot for the price and the color is vibrant. We do not notice that it adds any flavor to the final product which is important of course. Highly recommend!

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Donald W.

Posted on 12/18/2023

Verified Purchase

Quantity:
Each
Color:
Red

item comes on time also the gallon jug is also very good in shape .exactly we got as item described.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Keng T.

Posted on 09/01/2023

Verified Purchase

Quantity:
Each
Color:
Yellow

Perfect color for our needs. Great price, and fast shipping. Totally recommend.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Mohammad G.

Posted on 06/01/2023

Verified Purchase

Quantity:
Each
Color:
Yellow

I wish I found this product earlier really great especially for the price I ordered a whole case . I defiantly recommend this product especially if your cooking a lot great coloring product A++

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Gelotti I. from Gelotti Ice Cream

Posted on 03/14/2023

Verified Purchase

Quantity:
Each
Color:
Green

good price and great for ice cream

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Lauren R. from Detroit Cookie Company LLC

Posted on 12/12/2022

Verified Purchase

Quantity:
Each
Color:
Red

Rated 4 out of 5 stars
Rated 4 out of 5 stars
Review by

Jenavies

Posted on 12/04/2022

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Quantity:
Each
Color:
Blue

Rated 1 out of 5 stars
Rated 1 out of 5 stars
Review by

Mikayla M. from Bayside Bakery & Cafe

Posted on 08/03/2022

Verified Purchase

Quantity:
Each
Color:
Red

Did not care for this product. Tried to use this for red velvet cakes and it was very watery and the color wasn't vibrant at all -- Dumped it down the drain, would not purchase again.

Thank you for your feedback! We’re sorry you did not prefer this product. For recommendations, please contact our Customer Solutions team.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Belize F.

Posted on 08/09/2021

Verified Purchase

Quantity:
Each
Color:
Red

Great and very cheap food coloring. We use these for our red velvet cakes. The color is superb and I will definitely purchase again. Great product

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Amy B.

Posted on 02/24/2021

Verified Purchase

Quantity:
Each
Color:
Yellow

This shade of yellow was exactly what I was looking for. It perfect to give my chicken and pastry some extra color it needs to brighten it up.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

John I. from Cj Highmarks

Posted on 02/03/2021

Verified Purchase

Quantity:
Each
Color:
Yellow

this product is used in a lot of chinese locations but is also great to add to products like cheese soup to give it the great color for eye appeal

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Sarah R. from Chrissy Beanz LLC

Posted on 01/08/2021

Verified Purchase

Quantity:
Each
Color:
Green

Standard food coloring at a great price. Lasts a long time and got us through our Grinch- themed Christmas season at our bakery. Will buy again!

Rated 4 out of 5 stars
Rated 4 out of 5 stars
Review by

Brooke L. from My Happiness Place Llc

Posted on 12/03/2020

Verified Purchase

Quantity:
Each
Color:
Yellow

Dont let this bottle fool you the color is different than it appears. The color in the bottle itself appears orange in color, but it is a true yellow when used.

Rated 3 out of 5 stars
Rated 3 out of 5 stars
Review by

Trinhity H. from Theanine, Inc

Posted on 06/09/2020

Quantity:
Each
Color:
Green

This is a ton of green food color but it’s not a nice green. It’s a dark green that people usually will not use. Purchase only if you want something dark.

Thank you for your feedback! We’re sorry you did not prefer this product. For recommendations, please contact our Customer Solutions team.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Nee H.

Posted on 06/06/2020

Verified Purchase

Quantity:
Each
Color:
Green

you can beat the price and the quality. vibrant and beautiful green color. we use it for our baked goods and it does the job. you do not need too much to make it green

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Matilde F.

Posted on 03/19/2020

Verified Purchase

Quantity:
Each
Color:
Green

A perfect amount for the perfect price! The food coloring blended excellently and left a very pleasant color. I will definitely be buying from here more often.

Rated 1 out of 5 stars
Rated 1 out of 5 stars
Review by

Mary B. from Confectionary Imaging, LLC

Posted on 03/12/2020

Verified Purchase

Quantity:
Each
Color:
Red

Bought a whole gallon of red color because I use so much of it. This however, is not a good red color. It turns what you are making more of a maroon or red-brown color. Now I have a whole gallon of it!

Thank you for your feedback! We’re sorry you did not prefer this product. For recommendations, please contact our Customer Solutions team.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Robert G. from Aiden's Snack Bar

Posted on 03/05/2020

Verified Purchase

Quantity:
Each
Color:
Blue

Crazy prices and very satisfied customer A+ prices and more! I wish you guys were here in San Antonio... Thank you very much and God bless y'all.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Muhammed Y. from Low Price Supply Inc

Posted on 02/19/2020

Verified Purchase

Quantity:
Each
Color:
Yellow

This food color is great! Yellow tone is very good. Good price. Happy to have found this in a gallon size. Thank you so much

Rated 4 out of 5 stars
Rated 4 out of 5 stars
Review by

Starr V.

Posted on 02/13/2020

Verified Purchase

Quantity:
Each
Color:
Red

This red food coloring made my red velvet cupcakes a beautiful bright red! Before, I was using store-bought gel coloring, and it made my cupcakes a dark red, almost brown. But this, made them a beautiful bright red!

Rated 1 out of 5 stars
Rated 1 out of 5 stars
Review by

Daniel F.

Posted on 01/31/2020

Verified Purchase

Quantity:
Each
Color:
Red

To call this coloring a disappointment would be an understatement. There's a reason the example photo doesn't show it mixed in: It immediately turns orange. To get any semblance of red, you need to mix in a TON of this stuff. That's fine if you're coloring eggs, but it's terrible for baked goods. Don't fall for the bargain price; you definitely get what you pay for. (But if you're looking for orange coloring, this is great!)

Thank you for your feedback! We’re sorry you did not prefer this product. For recommendations, please contact our Customer Solutions team.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Maher T. from Purple Spoon

Posted on 12/16/2019

Verified Purchase

Quantity:
Each
Color:
Blue

We mix this food coloring with our vanilla custard to create a very bright pretty blue for our ice cream. The color is great and the food coloring doesn’t add a bad taste.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Vincent C. from Cake 'N Shake

Posted on 12/11/2019

Verified Purchase

Quantity:
Each
Color:
Red

This is by far the best deal that I've seen on food coloring. Unbeatable prices and quality. We use this with our red velvet cake and it's perfect.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Edward M. from R&Ws Catering

Posted on 11/05/2019

Verified Purchase

Quantity:
Each
Color:
Red

I really love how they packaged their food coloring. I can tell you that if there was a problem in transit with that item like a leak all your other things will be safe. By the way this an amazing brand for food coloring.

Rated 4 out of 5 stars
Rated 4 out of 5 stars
Review by

Meghna C.

Posted on 10/14/2019

Verified Purchase

Quantity:
Each
Color:
Red

The 1 Gallon Tomato Red Food Coloring from Webstaurant is a great deal. We use this exclusively for our red velvet cupcakes. It doesn’t effect the taste from what I can tell. That being said it is a great value and I don’t think you would find a better deal anywhere else.

Rated 4 out of 5 stars
Rated 4 out of 5 stars
Review by

Tracy K. from Big Apple Cheesecakes

Posted on 09/28/2019

Verified Purchase

Quantity:
Each
Color:
Red

This was a great price and has good quality. It produced a nice color, but I did use twice the amount the recipe called for to get the same color I am used to for red velvet.

Rated 3 out of 5 stars
Rated 3 out of 5 stars
Review by

Melinda D. from Smokin R BBQ

Posted on 09/26/2019

Verified Purchase

Quantity:
Each
Color:
Red

This product is definitely not a nice vibrant red. I purchased this for red velvet cupcakes and they looked more orange. I was not impressed and never used more than the once.

Thank you for your feedback! We’re sorry you did not prefer this product. For recommendations, please contact our Customer Solutions team.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Jennifer G. from Blissful Bake Shop

Posted on 08/12/2019

Verified Purchase

Quantity:
Each
Color:
Yellow

I purchased this food coloring along with other colors in this size and brand and have been very happy with the overall color and use. They dont give off any weird flavor and color is nice.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Niesha M.

Posted on 06/17/2019

Verified Purchase

Quantity:
Each
Color:
Red

I originally bought this for my influx in red velvet cheesecake orders! I have since used it for other cakes/cookies! It dyes really well and does not affect the flavor at all!

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Michell P. from True Grit Products

Posted on 06/13/2019

Verified Purchase

Quantity:
Each
Color:
Yellow

Yellow is great and it lasts longer then all the other colors I use. It does not take much of the color and add water. I prefer it to be a little lite. To much makes it look a little on the ugly side.

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Munib A. from Bagel Pantry

Posted on 06/08/2019

Verified Purchase

Quantity:
Each
Color:
Blue

Love this food coloring. It is multi use and can be put in anything! I use this color and others from the brand to make rainbow bagels and it works amazingly!

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Sheila M.

Posted on 05/29/2019

Verified Purchase

Quantity:
Each
Color:
Red

That is a great food colorín I am using for cakes is very good I love it I will buy it soon again! ! !

Rated 5 out of 5 stars
Rated 5 out of 5 stars
Review by

Domnick F. from Meyers Landing Bar & Grill

Posted on 05/18/2019

Verified Purchase

Quantity:
Each
Color:
Green

We bought this green food coloring for St. Patrick’s Day Way more than we actually needed but couldn’t beat the price Definitely would buy again today.

Rated 4 out of 5 stars
Rated 4 out of 5 stars
Review by

Aaron K.

Posted on 05/16/2019

Quantity:
Each
Color:
Red

The price is great for the amount of food coloring you get. I just wish it was more concentrated. I have to use more than I would like to to achieve a nice bright red. It gets the job done and it looks nice but I would like to use less.

Rated 1 out of 5 stars
Rated 1 out of 5 stars
Review by

Shana M. from Avlcakelady

Posted on 05/15/2019

Verified Purchase

Quantity:
Each
Color:
Red

The color of this product isn't a vibrant red, more of a dark old red. Definitely not happy with it. I was expecting a richer red, and I have tried it in several things.

Thank you for your feedback! We’re sorry you did not prefer this product. For recommendations, please contact our Customer Solutions team.